Our research methodology is governed by a six step process: Design, Discover, Validate, Analyze, Interpret and Formulate. Continuous feedback from clients and our focus on micro emerging trends help us in identifying key markets. We go through a rigorous period of information gathering from both secondary and primary sources through several interviews with key industry participants, channel players, regulators and standardization bodies. Data gathered from these interviews and surveys is further analyzed and engineered to understand buying, spending, demand and supply patterns and estimate market sizes and forecasts.
We further interpret this data and see how this is applicable across the value chain through market-data associations. Post this, we apply multiple check points to check consistencies, error samples, variances. Once the market data passes the tests and checkpoints, a report is published and made available with us and our reseller partners.